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About this Blog

As enterprise supply chains and consumer demand chains have beome globalized, they continue to inefficiently share information “one-up/one-down”. Profound "bullwhip effects" in the chains cause managers to scramble with inventory shortages and consumers attempting to understand product recalls, especially food safety recalls. Add to this the increasing usage of personal mobile devices by managers and consumers seeking real-time information about products, materials and ingredient sources. The popularity of mobile devices with consumers is inexorably tugging at enterprise IT departments to shifting to apps and services. But both consumer and enterprise data is a proprietary asset that must be selectively shared to be efficiently shared.

About Steve Holcombe

Unless otherwise noted, all content on this company blog site is authored by Steve Holcombe as President & CEO of Pardalis, Inc. More profile information: View Steve Holcombe's profile on LinkedIn

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Entries in rfid (1)

Thursday
Oct012009

Organizing Letter of Intent of the Agricultural Data Coordination Consortium (Ag DCC) – Work in Progress

Organizing Letter of Intent of the “Know your Food, Know your Farmer” Agricultural Data Coordination Consortium (Ag DCC) – Work in Progress

WHEREAS, today’s numerous agricultural and food supply chains are being called on more and more to provide two products. One, the traditional plant, animal, processed food or other commodity. And, two, authenticated, traceable data products identifying the source, age, and processes applied to the traditional commodity. While agricultural and food supply chains have been highly efficient in providing traditional commodity products foods, they face numerous technological and sociological challenges in effectively providing authenticated, traceable data products. There is a disconnect between the local farmer and consumers; there is too much distance between the average American and their farmer.

WHEREAS, in recognition of the foregoing, the United States Department of Agriculture (USDA) has commenced a nation-wide effort to create new economic opportunities for supporting local farmers, strengthening rural communities, promoting healthy eating, and protecting natural resources by better connecting consumers with local producers. This effort is the “Know your Food, Know your Farmer” program (http://www.usda.gov/wps/portal/knowyourfarmer?navtype=KYF&navid=KYF_MISSION)

WHEREAS, new advances in unambiguous product identification (e.g., radio frequency identification – RFID), the deployment of massive data centers around the world (i.e., “the Cloud”), the concurrent rise of virtual machines for maximizing digital spaces in the Cloud, the increasing available of low-cost software as a service (including social networking sites like FaceBook, Twitter, etc.), and new, technological means and functions for minimal data disclosures and granular data sharing by end-users, provide a convergence of technological opportunities for creating economic opportunities by better connecting consumers with local producers consistent with the USDA’s “Know your Food, Know your Farmer”.

NOW, THEREFORE, we, the undersigned, in recognition of the foregoing, do form the “Know your Food, Know Your Farmer” Agricultural Data Coordination Consortium ( Ag DCC).

THE INTENTS AND PURPOSES of the Ag DCC shall be for the networking of individuals, private entities, and public entities, all meeting and exchanging information in like-minded support of agricultural supply chain data coordination for the furtherance of the USDA’s Know your Food, Know your Farmer program.

The homepage for the Ag DCC shall be a sub-group to the ‘Data Ownership in the Cloud’ (http://tinyurl.com/datacloud) networking group on LinkedIn.

[Editor's Note: This is a work in progress and may be updated without notice. Membership in the Ag DCC is by invitation only. Membership in the Ag DCC requires (1) a LinkedIn profile and (2) membership in the Data Ownership in the Cloud networking group on LinkedIn. Only members of the Ag DCC may be signators to the final, organizing letter of intent for the Ag DCC. For further information, please contact the Editor or leave a comment.]